Graphic Designer
Event branding for Liberty Mutual's annual tech innovation conference
The conference had two themes, one for each day of the event— "Meet the moment" and "Play to win". A visual treatment was created to represent these themes, which were designed to work on their own or together.
A semi-translucent vinyl glass cling on the stairwell helped guide attendees to events on the second floor of the hotel.
Event signs, such as these pull-up banners, were used in the hotel lobby to greet attendees and mark special event areas.
A mobile app for the event helped guide attendees to registration, breakout sessions and other activities.
A podium sign displayed a vertical treatment of the event mark.
A series of animated slides were created to welcome attendees, introduce the event themes and signal breaks. This is the theme introduction for Day 2: Play to win.